The Democratic Republic of the Congo is the Capri Sun of Governments

March 3, 2012

“Juice and governments use adjectives to conceal the truth.” So says my friend, a Russophile who studied in Mubarak’s Egypt with me. Yet what is the truth? Zaire and ascorbic acid spiked sugar water? The perceptions constructed by careful language use are their own truth, their own set of facts, and they in turn have their own sets of consequences, whether in geopolitics or advertising.